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Kevin Yu, CEO, SideChef

Kevin is a serial tech entrepreneur who relentlessly builds the experiences of the future. He is a unique breed of visionary, a two time TEDx speaker, cultivated by more than 8 years at the world’s leading gaming companies, with his mainstay at Blizzard Entertainment. A deep understanding of gamification and ideation enables Kevin to create highly engaging and viral ventures. 

Kevin is currently in Shanghai leading product development and international expansion of SideChef, a game-changing cooking app, named 'Best Apps of 2014' by USA TODAY, that reinvents the entire cooking experience. SideChef features a premiere mobile first community platform, combining interactive step-by-step design and user-generated content to bring cooking into the 21st century. 

Previously Global Manager of Community Development at Blizzard, Kevin was responsible for re-imagining the intersection of social and gaming, when social was just beginning to emerge as a phenomenon on the digital scene. His execution of a global vision for the Blizzard community directly led to the activation of over 10 million followers on the brand’s social networking platforms.

At 8pm Kevin will be interviewed by James Huang. James is Managing Partner of Kleiner Perkins Caufield & Byers, a leading global VC.

At 7pm Louie Cheng, President of PureLiving China, will lead a workshop on strategies to market services in China. PureLiving is China's leading indoor environmental consulting company.

Agenda 活动安排:

7:00 Networking over wine and food 自由交流时间(提供酒和食物)

* 7:00 Louie Cheng, President of PureLiving China, will lead a workshop on strategies to market services in China

8:00 Fireside Chat and Q&A with Kevin and James 自由交谈与提问环节 

9:00 Informal discussion and networking 非正式讨论和自由交流时间

Sponsors 赞助商: 

The Taiwanese sandwich masters at 烘蛋森林 will provide a light dinner for everyone rushing from the office.

Kulou Bar is providing their excellent venue in the heart of Puxi at 222 Xiangyang South Road; 2 drinks with entrance.

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Startup Grind Shanghai

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Date Time

2015-04-23 19:00 - Start

2015-04-23 20:00 - End

  • 中国 上海 静安区
  • 222 Xiang Yang South Road